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Woman with long, light brown hair and glasses, wearing a plaid jacket, smiles while seated indoors near a window.
  • Animated woman with large glasses and curly hair sits pensively at a cluttered desk in an office, surrounded by papers, screens, and clocks on the wall.
    DIY Marketing

    What is a CTA in marketing and how do you use it

    ByTaylor Desens January 8, 2021December 11, 2025

    When potential customers visit your website, they’re already interested in your product or service. They might even be excited to learn more — better yet, they might be ready to buy. You’re call to action is the next step in closing the deal.

    Read More What is a CTA in marketing and how do you use itContinue

  • A female animated pharmacist with dark curly hair stands with arms crossed at a pharmacy counter, embodying the confidence of a fractional CMO, while her male colleague works at a computer in the background.
    Data Integration & Reporting | DIY Marketing | Uncategorized

    Everything You Need to Know About Facebook Pixels

    ByTaylor Desens August 24, 2020January 22, 2026

    There are a lot of different channels to advertise to your customers these days, and one of the most popular channels is Social Media. As much as we may get tired of seeing the same ads over and over, there’s power in ad campaigns. Facebook is the most popular social media platform for ads primarily…

    Read More Everything You Need to Know About Facebook PixelsContinue

copyright 2026 Taylor Desens

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