The biggest threat to healthcare growth isn’t cost … it’s fragmentation

Your healthcare organization has a marketing problem.

Your marketing platforms, vendors, data, and teams aren’t working together.

Your revenue is disappearing and marketing is the black hole pulling all of your resources at risk.

When that happens, most companies assume marketing is a cost that has to be fixed with lowered budgets.

That’s when you need a new marketing strategy.

I help healthcare organizations identify the leaks in their marketing budget.

Together, we unify marketing, ops, and data so leadership can see exactly what’s working and where we can move revenue to reduce loss.

You need a Strategy and you need a Marketing Leader who can put it into action.

I’m Taylor Desens. I unify marketing, data, and operations for complex healthcare organizations.

My work focuses on eliminating revenue drag caused by disconnected systems; whether fragmentation comes from acquisitions, rapid growth, or multi‑channel complexity.

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A woman with glasses and long hair sits on a gray chair, smiling at the camera while holding an open laptop on her lap.

You need a Strategy and you need a Marketing Leader who can put it into action.

I’m Taylor Desens. I unify marketing, data, and ops after acquisitions to reducing the 90-day revenue drag every clinic network experiences.

My work focuses on eliminating revenue drag caused by disconnected systems; whether fragmentation comes from acquisitions, rapid growth, or multi‑channel complexity.

Book a Chat

What you get when we work together

I fix post-acquisition marketing and data inconsistencies that quietly erode revenue.

  • Reduce revenue latency after acquisitions
  • Normalize KPIs across inherited clinics
  • Consolidate vendors and reporting into a unified, accountable structure
  • Ensure compliant patient acquisition across all locations

What you see when systems improve

In 30 days, I show you, where your patient acquisition leaks are, how much they cost you, and what fixes will recover that revenue — without disrupting clinic operations.

  • 90-day acquisition-integration audit
  • Unified KPI baseline
  • Vendor/Tech consolidation plan
  • Risk map of PHI exposure risk, reporting uncertainty, and revenue latency

What it’s like working with me

I’ve built marketing systems across industries, which means I bring operational thinking and fresh perspective to healthcare’s specific challenges: HIPAA constraints, EMR integration while respecting PHI, and multi-location complexity.

  • “Taylor is an amazing partner to work with. She quickly and easily grasps the unique challenges for every project that she has worked on. Our clients are consistently impressed with her.

    5 stars does not give Taylor enough credit.”

    James Bloomer
    Partner
    Coretechs Consulting

  • Taylor worked closely with us to deliver top-quality tools while staying mindful of our financial limitations.

    Thanks to this collaboration, GAAPP has grown a lot. The new technologies and the user-friendly website gave us the push we needed to better connect with our community, reach more people, and keep moving forward.

    Honestly, we couldn’t have asked for a better partner in this journey.

    Victor Gascon Moreno
    Vice-President of
    Awareness and Operations, Global Allergy & Airways Patient Platform

  • Our new website is my dream come true! Taylor was absolutely phenomenal!

    Not only does it look fantastic but the functionality from a user standpoint (and especially from a backend standpoint) has knocked my socks off!

    Abio Properties logo

    Krista Loewen
    Marketing Director
    Abio Properties

  • As a marketing agency owner for over 40 years, I can’t say I run across colleagues that are solid and knowledgeable often.

    Taylor Desens is a keeper. Not only has her team worked on my own agency tech, I also trust her to work on most of my client projects.

    Kolleen Shallcross
    Owner
    Shallcross Marketing

  • What sets Taylor apart is her approachability and willingness to collaborate.

    Whether you have a specific vision or need guidance, Taylor can bring your ideas to life.

    I highly recommend her to anyone seeking a partner who goes above and beyond to exceed expectations.

    Kat Dara
    Sr. Director of Marketing
    Clearwater Health

  • Taylor is a strategic marketing thinker who knows how to tell your story and make your work shine.

    I can’t recommend her enough!

    Lynn Taylor
    Owner
    Taylor Made Plans

  • Clearwater logo featuring a stylized turquoise C design next to the word Clearwater in bold, dark blue text on a light background—perfect for web development projects or capturing a marketer mindset.
  • Allergy & Asthma Network logo featuring blue and gold text, a partial sunburst design on the right side, and a style reminiscent of Taylor's signature clarity.
  • Logo for the Coalition of Skin Diseases featuring interlocking blue shapes forming the letters CSD above the organizations name in blue text.
  • Logo with a tree and DNA helix combined in a circle on the left, and the text Taylor Complete Care 3.0 in blue on the right.
  • Logo for Global Allergy & Airways Patient Platform, featuring bold text and a green and blue abstract circular design on the left—ideal for organizations seeking a professional look under the guidance of a fractional CMO.
  • Logo with the words Little Airways Big Voices in black and blue text, next to clusters of multicolored dots.
  • Logo with the text TRU Health & Aesthetics in gold lettering on a dark blue background, framed by a partial gold square—crafted with Taylor's signature touch of elegance.
  • Text graphic reads ECZEMA in Skin of Color, with ECZEMA in large blue letters and a green and orange brushstroke underneath, designed by Taylor.
  • Allergy & Asthma Network Trusted Messengers logo featuring blue and yellow text on a white background, with the name Taylor included.

Let’s Talk

If your marketing is generating activity but not clarity—if you can’t connect spend to patients to revenue—let’s figure out what’s broken and how to fix it.

If marketing is generating activity but not clarity, or if you can’t confidently connect spend to revenue, let’s talk.

Let’s identify what’s broken and how to fix it.

Book a Chat