Soft Kitty Knits

Soft Kitty Knits was an experiment in branding for a fictitious company. The project brief considered using a pop-culture reference to create  print and web styles for a modern, hip, clothing retailer.

While this brand is imaginary, the products are real. Check out Three Birds Sitting on Easy for more handmade crochet and knit products.

Tools:

Illustrator + Photoshop

Details:

Brand Identity

Soft-Kitty-Knits-overview-pt1 Soft-Kitty-Knits-overview-pt2